So, you have an event coming up and you would like to broadcast it for online viewing. Do you have any idea how to get started? If not, this article was written for you. In it, I describe the minimum requirements you’ll need to broadcast your live event.

The Basics

Whether your event is large or small, all live broadcasts have the same basic requirements.

1. Streaming Provider

The first thing you must have to live stream anything is a streaming provider. A streaming provider is a company you pay to deliver your stream, in sort of the same way you might pay your mobile phone provider to allow you to make phone calls. Right Brain Media has a streaming service call, which you can use to deliver your live stream – in addition to its many other online video tools. You can learn more about and sign up for an account by clicking here.
Start streaming your events live with’s Live Stream Only option. Reduced bandwidth costs make it easier to start broadcasting.

2. Equipment/Software to Capture and Push your Stream

Capturing a live stream is pretty similar to capturing regular video, which most people are used to doing with a video camera or their mobile phone. The difference with a live stream is that you are not necessarily recording that video to your device. Instead you are delivering that video to the internet. So, you’ll need a device to capture video of your event, and you will also need something to deliver that video to the web. That something that delivers your video to the web is what is called an encoder. The encoder converts the captured video into a format that can be streamed and viewed online.

One of the simplest, most cost effective encoders you can use is a ‘mobile encoder’ like Right Brain Media’s Readycast App which you can download to your iPhone for free. You can select from the list of streaming providers in the app, or if your provider is not listed, you can use the ‘Manual Setup’ option to enter your stream settings.

In another article I will describe some of the more advanced encoder options available to you.

3. A Live Stream Player

Finally, if you want anyone to view your stream, you will need a player to embed on your event site or web page. makes it easy to create your live player, plug in your stream information, customize the look and feel, and grab the embed code to use on your site.

That’s Basically it!

In addition to these basic things, there are many ways you can improve the quality and experience of your live event. In an upcoming article, I will describe how you can make use of slate images and overlays, easily create a more engaging viewing experience, gather helpful viewer analytics and much more. Thanks for reading. I hope you will post any questions or comments below. Happy streaming!

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